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STRATEGY ✳ IDENTITY ✳ DIGITAL ✳ CAMPAIGNS ✳ MOTION ✳
01 / A DIFFERENT PERSPECTIVE
The world doesn't need
more brands.
It needs more character.
We turn what makes you different into the reason people choose you. Sharp strategy. Unfiltered ideas. Design that refuses to blend in.
Selected work
(03) PROJECTS
DIFFERENT BRIEFS.
SAME CONVICTION.
OFFBEAT
Brand strategy · Identity · Art direction
01 / 03
Common Ground
Positioning · Identity · Digital experience
02 / 03
Afterhours
Campaign · Art direction · Motion identity
03 / 03
A selection of concept projects. Independent thinking, made visible.
03 / WHAT WE BRING
Big thinking.
Every touchpoint.
From the first uncomfortable question to the final obsessive detail.
01 Brand strategy
Find the thing only you can say. We get under the skin of your business, your audience and your category to build a position worth owning.
POSITIONING · BRAND ARCHITECTURE · NAMING · VOICE
02 Brand identity
Give your point of view a visual language. Distinctive identities with enough character to stand alone and enough range to grow.
VISUAL IDENTITY · ART DIRECTION · DESIGN SYSTEMS
03 Campaigns & content
An idea people feel, remember and pass on. We connect the big creative platform to every small encounter with your brand.
CREATIVE CONCEPTS · CAMPAIGN DIRECTION · CONTENT
04 Digital experiences
Make your brand as good to use as it is to look at. Websites and digital experiences with a clear purpose and a pulse.
WEB DESIGN · UX / UI · PROTOTYPING
05 Motion design
Character in every frame. We build movement into your identity so your brand feels unmistakably itself, wherever it shows up.
MOTION IDENTITY · ANIMATION · TITLE SEQUENCES
DIFFERENT MINDS. SHARED OBSESSION.
Not a house style.
A room full
of perspectives.
04 / MEET YOUR CO-CONSPIRATORS
Small team.
Strong opinions.
Open minds.
We're 14 designers, strategists and makers who care deeply about what we put into the world. You work directly with the people doing the thinking. And the making. That's the point.
05 / HOW GOOD DIFFERENT HAPPENS
Question everything.
Make something matter.
01 / PRYZM METHOD
(01)
Pull at the thread.
We listen, challenge and get curious. Find the real problem. Question the comfortable answers. Get to the thing that matters.
02 / PRYZM METHOD
(02)
Push the possibility.
Explore the unexpected. Connect the unlikely. Turn a clear strategic direction into an idea with its own gravitational pull.
03 / PRYZM METHOD
(03)
Make it unmistakable.
Craft, test, refine. Bring every touchpoint into focus. Give your team the tools to take it out into the world with confidence.
06 / THE STUDIO SHOP
Good taste.
Bad at blending in.
Studio editions. For walls with a point of view.
